What Is Clarity of Purpose and Why Should You Care?

3 Questions to ask yourself when you want clarity of purpose

Do you know when you need to be somewhere at a specific time, but you’re lost and run out of battery, so you can’t use your navigator?

Why would you do that to your business?

Why run in circles, wandering around and waiting for a sign, when you can take a seat, write it all down, and start looking for the cracks?

Clarity is knowing where you are and where you’re going with your business. It means you understand why you’re putting yourself through all this stress. No, it’s not for the money, so stop chasing the wrong things.

If it were just money you’re looking for, you would take a high-paying job as soon as you have a chance.

But you’re not even looking for a job! Because you want more! So, let’s go deeper and find what fires you up. Everything else comes naturally after that.

Clarity is direction

Coaches, mentors, and books talk about knowing your WHY. It’s like they’ve all come together to sell the same story. They insist you should know your “why” to have a successful business.